Real mom review: “I bought this bra because I had a number of cute maternity dresses that needed a strapless bra, and at 25 weeks I cannot bear to wear underwire anymore, but there is no way I can go braless. This bra is so comfortable, offers great coverage, and has decent enough lift where I don't feel like I look sloppy. I bought two, and I may buy more after the baby as well because I just love it that much.” —Sarah via Motherhood Maternity
During weeks 1 to 17 of your pregnancy, it’s important you choose a non-wired bra to leave room for your growing milk ducts. We have many supportive styles to choose from, including multipacks to keep you well-stocked. By weeks 18 to 28, you might find that a sleeping bra is necessary to keep you comfy at night – you are now snoozing for two, after all.
Generally, you should buy maternity clothes in your pre-pregnancy size. As maternity clothing provides extra room around the belly and bust, it gives you the comfort you need for your changing body. If you're in between sizes or are still unsure of what size to buy, consult our maternity wear sizing chart. Take measurements around the fullest part of your bust, your hips (under your bump), and your bump circumference, and compare these numbers to the sizing chart to find your ideal fit.
Look and feel great as you enter motherhood in chic fashion that is fun and easy to wear throughout your pregnancy. Our selection of maternity clothes features everything from soft, cozy sweatshirts to elegant dresses and skirts. Explore casual basics like tanks, t-shirts, camis, and sweatpants with the classic, clean lines our brand is known for. Discover comfortable, easy sleepwear and loungewear, as well as undergarment essentials such as pullover bras and stretch underwear. Enjoy a great variety of stylish, sophisticated favorites including shift dresses, tunics, maxi skirts, shorts, trench coats, and skinny jeans. Plus, we offer multiple designs and colours so you're sure to find the cool mom look that works for you.
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