• Support. Breasts filled with milk are fuller (and heavier), so you’ll want more support than you had before baby. A supportive nursing bra also prevents sagging breasts after baby graduates from breastfeeding. “The band under the bust should be snug,” says New York City stylist Samantha Brown, but make sure the straps don’t cut into your shoulders. “An ill-fitting bra can impact a woman’s posture, and lead to strain and tension headaches,” Brown says.
• Support. Breasts filled with milk are fuller (and heavier), so you’ll want more support than you had before baby. A supportive nursing bra also prevents sagging breasts after baby graduates from breastfeeding. “The band under the bust should be snug,” says New York City stylist Samantha Brown, but make sure the straps don’t cut into your shoulders. “An ill-fitting bra can impact a woman’s posture, and lead to strain and tension headaches,” Brown says.

Congratulations! You are pregnant! During this exciting period in your life, you'll soon need to consider when is the time to wear maternity clothes. This is different for each woman, but you will soon notice once your regular clothes start to feel a bit tight. Noppies designs trendy maternity clothes with handy detailing which allows for growth so that you can wear your maternity trousers or shirt from month one to month nine.
While pregnancy can play around with your emotions, it doesn’t have to get in the way of looking good. Our collection of maternity dresses has something for every mood or occasion. Look professional in corporate work wear, relax in our casual weekend dresses or dress up in special occasion and formal dresses. Prepare for the exciting journey ahead in style! 

Cake Lingerie recommends your nursing bras be purchased about a month or so prior to your baby being born. Cake suggests a seamless nursing bras to start (about the 1st month), as your bust will fluctuate wildly as your body tries to regulate its flow of milk. Typically sized XS-XXL, they will accommodate your changing bust. The soft-cup or t-shirt bras, with or without flexible wire will be ideally suited about 4-6 weeks post birth when your bust fluctuations have somewhat stabilised. The Cake Nursing bras are ideal post birth, with each one fulfilling a specific purpose.
Each piece in our maternity wear collection is crafted with quality fabrics and durable construction to make the best maternity clothes in Canada. We design clothes specifically with your growing belly in mind for a comfortable, flattering fit. Browse fashion in soft fabrics with plenty of give like textured knit, slub jersey, French terry, and stretch modal. Find garments in more structured materials such as Tencel, linen, poplin, chambray, and premium denim with special construction features that make room for baby while still looking great on you. Explore tops with empire waists, well-placed darts, and extended hemlines to fit and flatter your stomach alongside crossover and snap shirts great for nursing. Skirts, shorts, jeans, and other bottoms have either an elasticized waist or a full, demi, or inset panel so they look as great as they are comfortable to wear.

The original nursing bra is a timeless classic for pregnant women and breastfeeding moms. This go-to style, made from soft, breathable cotton, provides around-the-clock comfort. All bravado designs nursing bras have our proprietary, easy open and close, one-handed bravado 'b' nursing clips. In addition, the full drop away cup design allows for maximum skin-to-skin contact. A bra conversion kit is included so you can convert your nursing bra to a 'regular bra' once your nursing journey is complete. All bravado styles are tested and certified in accordance with oeko-tex standard 100 requirements, which ensures products are free from harmful substances.


Noppies knows that it is important for every woman to feel comfortable with her own style. We therefore have a wide range of maternity clothes, including Noppies, Esprit for mums, Supermom and Queen mum. Prefer skinny jeans or a regular fit? During your pregnancy, it's up to you! You don't need to make concessions in terms of style, but can enjoy the advantages of that little bit of extra comfort. 
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