Wearing a pregnancy bra is all about taking the weight off your shoulders – quite literally. Maternity bras have adjustable four-hook fastenings, giving you more support than a regular bra. The straps are thicker and include padding to help support your growing bust and prevent rubbing. They’re also made from breathable fabrics like cotton to help keep you comfortable while your body temperature rises. If you find yourself feeling a little warmer than usual (carrying a little one can have that effect), we also have bra liners to help wick away any under-band moisture. We have even more helpful information about buying maternity bras in our online guide.
There's no exact science as to when you should start wearing maternity clothes. As every woman's body changes differently, you may not know when you need maternity clothing until your regular wardrobe starts feeling snug. A maternity band is a great piece to take you from the early stages of pregnancy to the end. It offers support for your growing belly, while giving you the coverage you may need as you transition from your regular clothes. Keep in mind that all maternity clothing sold on BestBuy.ca is designed to fit throughout pregnancy and after, so it's never too early (or late) to start stocking up on cute maternity tops, chic maternity dresses, and belly-hugging maternity bottoms.
Flawless looks start with flawless lingerie! Find the best maternity lingerie only at Thyme Maternity. Go for maternity bras designed for all shapes and sizes, including t-shirt bras and more. After baby's birth, enjoy nursing bras expertly-made for breastfeeding, while offering comfort and support. Fill your lingerie drawer with maternity panties in super soft fabrics and fits. Nursing and maternity pyjamas make nighttime the best time. Discover women's lingerie made for pregnancy and beyond!
Dress right during pregnancy! Shop Thyme Maternity's collection of women's dresses made for pregnant women. Think pregnancy dresses perfect for any occasion and any season. For spring or summer, opt for a maternity maxi dress in a bright colour or print. Maternity gowns and party dresses are chic choices for work events and holiday get-togethers. Our maternity dresses are all made with soft fabrics to enhance your figure during and after pregnancy, while their pretty prints and hues dress up your wardrobe.
Cake Lingerie recommends your nursing bras be purchased about a month or so prior to your baby being born. Cake suggests a seamless nursing bras to start (about the 1st month), as your bust will fluctuate wildly as your body tries to regulate its flow of milk. Typically sized XS-XXL, they will accommodate your changing bust. The soft-cup or t-shirt bras, with or without flexible wire will be ideally suited about 4-6 weeks post birth when your bust fluctuations have somewhat stabilised. The Cake Nursing bras are ideal post birth, with each one fulfilling a specific purpose.

We recommend a minimum of 3 nursing bras - one on, one in the wash and one available to wear as needed. It is common that your nursing bra will get wet from excess milk flow & hence a good set of nursing pads is always recommended. There is a lot of love, care and attention gone into each Cake nursing bra. We stand by the quality & fit of our bras to ensure you have all the care & protection you’ll need.


The original nursing bra is a timeless classic for pregnant women and breastfeeding moms. This go-to style, made from soft, breathable cotton, provides around-the-clock comfort. All bravado designs nursing bras have our proprietary, easy open and close, one-handed bravado 'b' nursing clips. In addition, the full drop away cup design allows for maximum skin-to-skin contact. A bra conversion kit is included so you can convert your nursing bra to a 'regular bra' once your nursing journey is complete. All bravado styles are tested and certified in accordance with oeko-tex standard 100 requirements, which ensures products are free from harmful substances.
Real mom review: “I bought this bra because I had a number of cute maternity dresses that needed a strapless bra, and at 25 weeks I cannot bear to wear underwire anymore, but there is no way I can go braless. This bra is so comfortable, offers great coverage, and has decent enough lift where I don't feel like I look sloppy. I bought two, and I may buy more after the baby as well because I just love it that much.” —Sarah via Motherhood Maternity
Looking for maternity dresses in your favorite color, like a pink maxi dress, pale yellow sundress, light blue halter dress, green strapless dress, purple casual dress, and beyond? Thanks to our handy search refinements, you can easily filter the selection to only show you maternity dresses in your favorite hue. If Rosie Pope or A Pea in the Pod is the brand for you, you can also filter our maternity dresses by brand. There’s even a handy feature that separates brands according to contemporary, timeless, relaxed, or trend, so you can pick a silhouette style that appeals to you. We offer versatile maternity dresses from quality brands like Allega K, Motherhood Maternity, and more, so you can hand pick the designers that speak to your tastes. It’s just as easy to filter by size and price so our offerings reflect your choices.
While pregnancy can play around with your emotions, it doesn’t have to get in the way of looking good. Our collection of maternity dresses has something for every mood or occasion. Look professional in corporate work wear, relax in our casual weekend dresses or dress up in special occasion and formal dresses. Prepare for the exciting journey ahead in style!
As soon as your body starts showing the signs of pregnancy, your breasts are going to need all the support they can get. To give them a bit of well-deserved TLC, make sure you invest in a fitted maternity bra. Getting measured is a simple way of ensuring that you're fully supported and it's also easy to do – drop by a mothercare shop for a quick and helpful fitting. We recommend popping by at the four to five-week mark.
Hotmilk nursing bras are not only stylish – but are both functional and comfortable! Our bras come with one handed maternity clips allowing for ease of breastfeeding, 100% cotton lining (allowing the bra that contacts your body to be comfortable and great against sensitive skin), and great support. Seam friendly cups offer the ultimate in comfort and support, but without any compromise on sophistication or style. Breastfeeding bras have 6 hooks at the back allowing you to extend the bra out with your pregnancy and clip back closer after you have given birth. Hotmilk follows global recommendations that a nursing bra should not have hard metal wires, we either use no wires at all, or flexi-wires allowing the bra to move with your body.

We recommend a minimum of 3 nursing bras - one on, one in the wash and one available to wear as needed. It is common that your nursing bra will get wet from excess milk flow & hence a good set of nursing pads is always recommended. There is a lot of love, care and attention gone into each Cake nursing bra. We stand by the quality & fit of our bras to ensure you have all the care & protection you’ll need.


Purchase our maternity wear as soon as comfort makes it a necessity. Some women find they need pregnancy clothes as soon as six weeks, while others may not need them until three months along or later. We offer our fashionable maternity clothes online so you can buy them when you need them without the hassle of going to a store. Style and wear Gap's cute maternity clothes just like you do your regular clothes. Dresses and skirts are a comfortable, versatile option that is easily dressed up or down. Choose your favourite wash and cut of denim to create any number of classic, effortless looks. Headed to a maternity photo shoot? Select a fun piece that flaunts your bump to really shine in the pictures.
Looking for maternity dresses in your favorite color, like a pink maxi dress, pale yellow sundress, light blue halter dress, green strapless dress, purple casual dress, and beyond? Thanks to our handy search refinements, you can easily filter the selection to only show you maternity dresses in your favorite hue. If Rosie Pope or A Pea in the Pod is the brand for you, you can also filter our maternity dresses by brand. There’s even a handy feature that separates brands according to contemporary, timeless, relaxed, or trend, so you can pick a silhouette style that appeals to you. We offer versatile maternity dresses from quality brands like Allega K, Motherhood Maternity, and more, so you can hand pick the designers that speak to your tastes. It’s just as easy to filter by size and price so our offerings reflect your choices.
Our best-selling Never Say Never Sweetie bra is now available in a maternity version with a new racerback design. This comfortable lace bralette features easy clip-on/clip-off nursing straps and slinged padded cups for a supportive fit with full coverage. Pull over style bra. Designed to be worn as a fashion accessory, available in a rainbow of colors!

Looking for maternity dresses in your favorite color, like a pink maxi dress, pale yellow sundress, light blue halter dress, green strapless dress, purple casual dress, and beyond? Thanks to our handy search refinements, you can easily filter the selection to only show you maternity dresses in your favorite hue. If Rosie Pope or A Pea in the Pod is the brand for you, you can also filter our maternity dresses by brand. There’s even a handy feature that separates brands according to contemporary, timeless, relaxed, or trend, so you can pick a silhouette style that appeals to you. We offer versatile maternity dresses from quality brands like Allega K, Motherhood Maternity, and more, so you can hand pick the designers that speak to your tastes. It’s just as easy to filter by size and price so our offerings reflect your choices.

Our best-selling Never Say Never Sweetie bra is now available in a maternity version with a new racerback design. This comfortable lace bralette features easy clip-on/clip-off nursing straps and slinged padded cups for a supportive fit with full coverage. Pull over style bra. Designed to be worn as a fashion accessory, available in a rainbow of colors!
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